Over a Fifth of Canadians Have Bought More Groceries Online Due to COVID-19
The COVID-19 pandemic accelerated Canadian usage of e-commerce with online grocery being one of the main benefactors. The latest research from Mintel reveals that by mid-April, almost four in 10 (37%) Canadians were shopping more online, with 22% of Canadians specifically noting they were buying more groceries online due to COVID-19, including 10% of seniors (those aged 65+).
Physical grocery stores have a big challenge to encourage consumers to come back into stores and spend time inside. Mintel's research shows that as of mid-April, 70% of Canadian shoppers were...
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