U.S. Restaurant Industry Recovery Stalls with No Improvement in Transaction Declines in Six Weeks
COVID case surges across the country and the subsequent rollbacks in re-opening plans have stalled the U.S. restaurant industry’s recovery, reports The NPD Group. Major restaurant chain customer transaction declines have been between 11% and 14% versus a year ago since the second week of June compared to the steady improvement in declines from the last week in April through the second week in June.
In the week ending July 19, major restaurant chain total customer transactions are down 12% versus year ago, compared to 14% in the prior week, according to NPD’s CREST Performance Alerts, which provides a rapid weekly view of chain-specific transactions and share trends for 75 quick service, fast casual, midscale, and casual dining chains representing...
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