The Consumer Perspective on the Potential Meat Shortage
As warnings of a potential meat shortage seem to dominate headlines, consumers may begin to panic buy and stockpile proteins in case supply chain disruptions due to COVID-19 lead to empty meat cases at the grocery store. While retailers did see aisles that include toilet paper, paper towels, and cleaning products wiped out at the height of the pandemic, it is possible that consumers have already purchased meat products in bulk.
According to a recent survey conducted by Datassential, about 77% of consumers have at least one week's supply of meat on hand. This is followed by 26% having enough meat in the home to last about two to three weeks. Only 7% of respondents have run out of meat and will be purchasing more. Additionally, some shoppers purchased enough meat to last...
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