The Impossible Burger Debuts At Houlihan's
The Impossible Burger debuted Tuesday at Houlihan's Restaurant + Bar outlets nationwide.
Houlihan's is known for its made-from-scratch menu items and popular happy hours featuring craft cocktails, beer, wine and their signature Long Island Iced Tea. Houlihan's 68 outlets are primarily throughout the Midwest and the eastern U.S. and comprise the largest brand within Houlihan's Restaurants Inc. (HRI), a diversified restaurant company based in Leawood, Kan.
"Since 1972, Houlihan's has been tracking the most significant shifts in American eating and dining habits -- from seasonal menus to leveraging trends our guests enjoy. That's why we wanted to be the first full-service concept to feature the Impossible Burger at outlets nationwide," said Michael Archer, chief executive officer of HRI. "Houlihan's customers are asking for the Impossible Burger by name, and we're happy to give them...
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