Impossible Foods Makes Retail Debut
Impossible Foods announced that the alternative meat company will make its debut in grocery stores on Friday at all 27 Gelson's Markets in Southern California. This is the first time that the general public will be able to buy and experience the Impossible Burger at home. The Impossible Burger is the plant-based meat that rivals ground beef, and is on menus in more than 17,000 restaurants. However, home chefs never had a chance to work with the Impossible Burger, until now.
Throughout the fourth quarter and in early 2020, Impossible Foods will expand its retail presence by launching the Impossible Burger in industry-leading grocery stores in key regions. Impossible Foods will launch in additional grocery stores later this...
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