Zaxby's Names New Chief Marketing & Strategy Officer
Zaxby's, the premium quick-service restaurant brand founded in Athens, announced today that Patrick Schwing has been named chief marketing & strategy officer. He joins Zaxby's from Inspire Brands, where he has served as Arby's chief marketing officer and president of the Franchise Association for more than two years. In his new role, Schwing will oversee marketing communications, loyalty, e-commerce, R&D, and media including digital and social to help the organization architect its future growth plans...
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