REPORTER: Egg Retailers Shift Focus as They Adjust Through Effects of the Pandemic
The retail landscape has changed in the wake of the COVID-19 pandemic. Not only are consumers shopping more online for groceries than ever before, but issues relating to higher costs, labor shortages, and resurgent foodservice demand appear to be impacting the way retailers operate and what they feature. Eggs have long been used as a loss-leader—an item that is promoted close to or below cost in order to get people into a store. Not only do eggs have over a 90% market penetration...
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