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Taco Bell And Franchisee Partner to Revolutionize the Drive-Thru Experience with Taco Bell Defy

One of its most innovative Taco Bell restaurant designs yet, Taco Bell Defy is set to break ground in Brooklyn Park, Minnesota, later this month. With plans to open its doors to the public by summer 2022, the 3,000 square-foot, two-story model features first-of-its-kind Vertical Works Inc.-licensed design and technology, and represents a true franchisee-franchisor relationship at its finest. The revolutionary pickup experience at the Defy restaurant is expected to be the fastest way ever to get Taco Bell – from cruising into any of its four lanes, to checking in, to grabbing your Taco Bell favorites – it's the frictionless future of Taco Bell.

The Defy concept was developed in partnership with Minneapolis-based Vertical Works Inc., a design company that merges manufacturing and construction to concept and build industry-leading solutions for...

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