Alpha Foods Announces First Chief Marketing Officer Kierstin De West
Alpha Foods (Alpha), a leader in the growing plant-based protein category, announces the hiring of its first Chief Marketing Officer, Kierstin De West. Bringing unmatched experience from her past role as VP of Global Brand Management at lululemon, De West will lead Alpha through upcoming stages of rapid scale and overall expansion. In the past three years, Alpha has burst onto the scene, recording 100 percent year-over-year growth. By the end of 2021, Alpha will be available in over 10,000 retail locations.
"What drew me to Alpha was the company's mission to build a better world, which is the same north star that has guided my career for the past twenty years," said Kierstin De West, Chief Marketing Officer at Alpha. "I've always been clear in my aspiration to align with...
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