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American Egg Board Names Mike Hostetler Director of Consumer Insights

The American Egg Board (AEB) today named Mike Hostetler to the newly created role of director of consumer insights. Reporting to VP Insights & Innovation Nate Hedtke, Hostetler will lead development of the AEB’s planned insights hub — a new integrated consumer, customer and egg industry research and intelligence center to support marketing, innovation and strategic initiatives at the industry level and increase demand for eggs and egg products.

An accomplished research, analytics and insights expert, Hostetler brings more than 15 years of food industry expertise and experience leading insight generation to identify innovation opportunities and...

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