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Nutri-Score May Shake Up the Plant Based Alternative Protein Shelf

According to Rabobank, Nutri-Score is likely to challenge consumers’ perceptions in their choice for alternative protein products. Making consumers aware of a food’s nutritional values is what the roll-out of the front-of-pack label in the coming months and years is intended to do in the European market. In this way, Nutri-Score may lead health-driven consumers to change their preferences and processors to change their formulations.

Nutri-Score is a front-of-pack labeling system that grades food products from A to E according to their nutritional level. It has been launched to nudge consumers to make healthier choices in their food preferences and has already been adopted by several...

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