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Blue Apron Announces What to Expect in 2020 

In an earnings call this week, Blue Apron discussed the meal kit company's strategy for the upcoming year. In the near-term, Blue Apron CEO Linda Findley Kozlowski stated that the company would prioritize the second pillar of their strategy which includes providing more choices and enabling more flexibility to accommodate a wider range of consumers' needs and preferences.

In early December, Blue Apron launched its latest menu expansion, allowing all customers to select from any eleven recipes on their Signature Two-Serving menu each week. The increase from eight to...

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