Dunkin' Brands Announces New Vice President Of Marketing Strategy
Dunkin' Brands, the parent company of Dunkin' and Baskin-Robbins, today announced the promotion of Jill McVicar Nelson to Vice President, Marketing Strategy.
In her new position as Vice President, Marketing Strategy, Dunkin' U.S., Nelson will lead a newly reorganized team responsible for brand marketing & planning as well as value and pricing strategies. She will report on an interim basis to Dunkin' Brands CEO Dave Hoffmann. Most recently, Nelson served as Director of Corporate Strategy and Chief of Staff to the CEO.
"We are combining our strategic, go-to-market functions into one team in order to accelerate the growth of Dunkin' U.S. through a more integrated marketing approach, and I am delighted to announce the appointment of...
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