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Cargill Introduces a New Range of Label-Friendly Potato Starches for Meat, Meat Alternatives

Cargill is expanding its portfolio of label-friendly functional native starches with the addition of three potato starches designed for meat, meat alternatives and culinary applications. Designed for mild processing conditions, these starches offer superior viscosity and improved sensory experience, without compromising on taste and appearance. The products will be available worldwide under the SimPure brand.

“In today’s marketplace, consumers are scrutinizing product labels like never before,” said Laura Goodbrand, starch product line manager, Cargill Europe. “Changing consumer preferences highlight the desire for foods made with simple, recognizable ingredients, yet they still expect the same sensory and texture experiences. As we continue to grow our SimPure portfolio, delivering on ...

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