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Applegate® Reveals Deli Ingredient Removal and Packaging Updates

Brand removes controversial ingredient carrageenan despite USDA’s decision to allow in organic products

Applegate, the nation’s leading natural and organic meat brand, is progressing its mission – Changing The Meat We Eat® – by bucking the status quo and improving its line of deli meat products. The brand decided to move forward with removing the controversial ingredient carrageenan in its poultry deli meat varieties, despite a recent United States Department of Agriculture (USDA) reversal on banning the seaweed extract from organic foods and beverages.

In addition to the carrageenan removal, Applegate is enhancing its deli ham varieties, and revealing a new packaging design that will boast a new look and provide an easier experience for consumers in-store and at-home. These deli changes will be transitioning at grocery store shelves now, until the end of the year.

“We’re proud to be a brand that not only listens to consumer feedback, but a brand that takes action on that feedback...

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