Frozen Ready Meals Rising in Popularity and Demand
The global frozen ready meals market is expected to post a CAGR close to 5% during the period 2019-2023, according to the latest market research report by Technavio.
Owing to rapid industrialization worldwide the working population has increased at a significant rate. Hectic work schedules have increased the demand for readymade food as well. Besides convenience, consumers look for quality and taste before purchasing frozen ready meals. For example, frozen pizza is one of the most preferred variants of frozen ready meals as they are convenient and are available in a variety of toppings.
Furthermore, consumers that prefer frozen ready meals are the older millennials or the parents of children aged between 7 to 12 years. These consumers are mostly working professionals who prefer...
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