Giant Food Debuts New Campaign Focused on Local Impact
Today, Giant Food, the leading greater Washington D.C. regional grocery chain, announces its new brand campaign, "Find Your Local." Dedicated to all things local, the campaign theme calls attention to Giant's longtime commitment to the communities it serves across areas of educational programs, partnerships, and product offerings.
Running through the end of the year and featuring four vignettes from real Giant shoppers —Marcellus, Isabelle, Diane, and Courtney, the spots highlight the connections Giant forms with customers through benefits like its Healthy Living programs and its commitment to sourcing local...
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