REPORTER: Urner Barry Market Reporters Preview The Upcoming Holiday Season
This article was originally featured in the Winter 2022 Edition of Urner Barry's Reporter magazine.
With the holiday season in full swing, this year’s food trends are top of mind for the protein industry.
Many are wondering what the 2021 season will bring following a tumultuous and uncertain holiday in 2020—will we, in fact, see larger at-home gatherings again? Or perhaps continue with smaller gatherings featuring more premium cuts? Could there be more reliance on foodservice? Are we truly in for a “new normal?”
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